Tonia leans into soulful liberation on latest alt-pop gem “Cut the Cloth, Didn’t I”

Hanna Kantor

Tonia is a name you’re going to hear a lot more of in 2025. The Liverpool-born alt-pop artist continues to carve her own path with her latest single “Cut the Cloth, Didn’t I” – a candid and soul-baring reflection on the soft implosion of a once-significant relationship.

Produced by close collaborator Sfven, the track unfurls slowly, built around rich textures and a steady, aching pulse. It’s the kind of song that lingers, not because it shouts for attention, but because it dares to be quiet in its devastation. At its core, “Cut the Cloth, Didn’t I” is a quiet triumph – a letting-go anthem wrapped in warmth and restraint.

It’s about coming to terms with the reality that sometimes relationships in your life naturally end and it’s ok to let them go. Realising that you don’t have to lose parts of yourself for someone else, and understanding that you can’t force things, or people, to stay together.

Over the past year, Tonia has steadily grown into one of the UK’s most promising alt-pop voices. Her earlier single “Harmony” garnered tastemaker attention from Spotify’s New Pop UK, Our Generation and Peach playlists, as well as Apple Music’s New Music Daily and New in Pop. BBC Radio 1’s Sian Eleri and Jack Saunders have championed her ability to craft songs that radiate “moments of sunshine and warmth,” balancing melancholy with a disarming lightness.

That duality shines on stage too. From intimate venues like The Cavern Club to festival slots at Kendal Calling and Dot to Dot, Tonia’s live presence has captivated audiences – including those catching her recent support set for New York’s genre-defying Say She She.